As millions of workers in the Baby Boomer generation prepare to retire, many businesses are feeling the effects in a negative way. Unlike today's younger generations who are more comfortable switching from job to job, the Baby Boomers were brought up with the idea that the American dream included a steady job with one company for multiple decades (if not their entire … [Read more...] about Why Businesses Are Suffering From the Boomer Retirement
We all know about the Baby Boomers, Generation X and Generation Y, but what about the current generation gaining power and prominence in society- named Generation Z? They are certainly unique from their predecessor generations, including their parents and have been brought up in a world none of us middle-aged folk could even have imagined as teenagers. Current PR and marketing … [Read more...] about What is Generation Z?