Social media marketing can help small business owners generate a lot of brand buzz—building your image, and your customer base, at the fraction of the cost of traditional advertising. But social media marketing takes a lot more than creating a Facebook fan page. Here are some simple tips on how to make your social media marketing campaign work. … [Read more...] about Secrets of successful social media marketing campaigns
Small business owners can use Youtube and other online videos for free but effective marketing campaigns. Youtube videos can bring new customers and push up your search engine ranking. It can also make your product and content easier for people to understand, and—with Facebook and Twitter buttons—easier to share! But what's the secret to creating an effective Youtube video … [Read more...] about Youtube Secrets for Entrepreneurs
If you own or operate a business then you should know that branding is part of the formula that will ensure your business' success. It is important that you know something about branding, how it works and how it can contribute towards your success. In this article you will find a simple guide to branding. Like all of o5.com's recipes for life, the tips are practical and … [Read more...] about How does Branding Work?
When you set up a company, it's not enough to sell a good product or service. You also need a good company name. A good name has a certain stickiness—people remember it, and can help make your marketing campaigns more effective. A bad name, however, can turn you into 'that company—what was that again?—that sells that whatchmacallit.' That's why it's important to give your … [Read more...] about 7 Tips for Choosing a Business Name