All website owners aspire to get to the top 10 of any search engine result. However, this can be quite challenging, considering that millions compete for the coveted slots. Many companies offer search engine optimization services. These are worth the investment, considering that all the money you spent on building your website is wasted if people can't even find you. … [Read more...] about 4 Secrets to Higher Search Engine Ranking
How to Protect Yourself from Online Business Scams
I don't know a single person who would not want to earn money online. With 'success stories' of online entrepreneurs proliferating, it is no wonder that many people think that anyone can make a living online. While this is true - anyone can indeed make money through the Internet - it is also true that work is needed to become successful at it. You can't simply create a web … [Read more...] about How to Protect Yourself from Online Business Scams
7 Tips for Making Press Releases that Get Published
Most small businesses have very small advertising budgets. But how can people buy your product or service if they don't know these exist? One solution is public relations, or PR. By sending stories to newspapers and magazines you can reach a wide group of people—sometimes millions—at a fraction of the cost of placing an ad. The good news is that editors are actually eager … [Read more...] about 7 Tips for Making Press Releases that Get Published
7 Tips for Choosing a Business Name
When you set up a company, it's not enough to sell a good product or service. You also need a good company name. A good name has a certain stickiness—people remember it, and can help make your marketing campaigns more effective. A bad name, however, can turn you into 'that company—what was that again?—that sells that whatchmacallit.' That's why it's important to give your … [Read more...] about 7 Tips for Choosing a Business Name
5 Questions to Ask Before Starting a Business
] You have an amazing business idea, and have the capital to get it up and running. But here's the deal: a good idea is not automatically a profitable idea. Most entrepreneurs learn that the hard way, wasting thousands of dollars and hours on something that looked far better on paper. What went wrong? They didn't think out the details: how much work it required, and how … [Read more...] about 5 Questions to Ask Before Starting a Business