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marketing

3 questions to ask before starting a marketing campaign

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Marketing is crucial for small business start-ups. How will people buy a product or service if they don't even know about it? However, many eager entrepreneurs embark on a marketing campaign that is expensive and ineffective because it's not built on a sound strategy. Here are some questions every business start-up should answer while creating a campaign. … [Read more...] about 3 questions to ask before starting a marketing campaign

Youtube Secrets for Entrepreneurs

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Small business owners can use Youtube and other online videos for free but effective marketing campaigns. Youtube videos can bring new customers and push up your search engine ranking. It can also make your product and content easier for people to understand, and—with Facebook and Twitter buttons—easier to share! But what's the secret to creating an effective Youtube video … [Read more...] about Youtube Secrets for Entrepreneurs

How does Branding Work?

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If you own or operate a business then you should know that branding is part of the formula that will ensure your business' success. It is important that you know something about branding, how it works and how it can contribute towards your success. In this article you will find a simple guide to branding. Like all of o5.com's recipes for life, the tips are practical and … [Read more...] about How does Branding Work?

7 Tips for Making Press Releases that Get Published

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Most small businesses have very small advertising budgets. But how can people buy your product or service if they don't know these exist? One solution is public relations, or PR. By sending stories to newspapers and magazines you can reach a wide group of people—sometimes millions—at a fraction of the cost of placing an ad. The good news is that editors are actually eager … [Read more...] about 7 Tips for Making Press Releases that Get Published