The economy has hit many small businesses very hard, causing thousands to close shop. Others are clinging, it seems, by the skin of their teeth. If your business is struggling, you may be faced with the difficult decision of whether to push on or to cut your losses and shut down your business. It's truly a heartbreaking decision. But before you throw in the towel, read this … [Read more...] about How to save a struggling business
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Tips for effective facebook ads
Facebook ads let you reach a very specific target market, based on their user profile. This includes interests, demographics, or location. It's one of the best tools for small businesses, who have limited ad budgets and have very limited production or distribution channels. You speak only to the people you can sell to.That's why it's important to tailor your Facebook ads for … [Read more...] about Tips for effective facebook ads
Tips on promoting a business on a small budget
One of the biggest factors that would spell success in any business is promoting it. With proper promotions, a business will gain more and more customers, which will increase sales and profits and ultimately lead to the business having the means to expand. It doesn't matter if the business is large or small, promotions will have the same effect on it. The difference between … [Read more...] about Tips on promoting a business on a small budget
Youtube Secrets for Entrepreneurs
Small business owners can use Youtube and other online videos for free but effective marketing campaigns. Youtube videos can bring new customers and push up your search engine ranking. It can also make your product and content easier for people to understand, and—with Facebook and Twitter buttons—easier to share! But what's the secret to creating an effective Youtube video … [Read more...] about Youtube Secrets for Entrepreneurs
How to Save Money on Business Overhead Costs
Small businesses, or even freelancers and consultants who work from home, often struggle with overhead costs. These regular expenses eat at your profit margins and can even shove you into debt during the lean season. Here are some money saving tips to help you control your business overhead expenses. Like all of o5.com's recipes for life, these are concrete, practical and … [Read more...] about How to Save Money on Business Overhead Costs